BlackRock Prepares to Launch First Bitcoin ETP in Europe
BlackRock is preparing to introduce its first Bitcoin ETP in Europe, marking a significant step in its expansion into digital assets beyond the U.S.
The investment giant, managing over $10 trillion, is reportedly planning to base the product in Switzerland, with promotional efforts expected to begin this month.
The move follows the immense success of BlackRock’s iShares Bitcoin Trust (IBIT), which launched in the U.S. in early 2024 after overcoming regulatory hurdles.
READ MORE: Trump Pushes for Sovereign Wealth Fund, Raising Bitcoin Speculation
IBIT quickly outperformed expectations, surpassing the firm’s long-standing Gold ETF in asset holdings. Currently, IBIT holds $57.4 billion in assets, while Europe’s entire crypto ETP market is estimated at $17.3 billion.
ETPs, like ETFs, offer investors exposure to Bitcoin without requiring direct ownership, making them an attractive option for institutions and retail traders alike.
With IBIT already proving its strength in the U.S., BlackRock’s European expansion could reshape the region’s crypto investment landscape.
Alexander Stefanov
Reporter at CoinsPress
Alex is an experienced finance journalist and a cryptocurrency and blockchain enthusiast. With over five years of experience covering the industry, he deeply understands the complex and constantly evolving world of digital assets. His insightful and thought-provoking articles provide readers with a clear picture of the latest developments and trends in the market. His passionate approach allows him to break down complex ideas into accessible and insightful content. Follow up on his content to be up to date with the most important trends and topics - stay ahead of the curve with CoinsPress.
