Coinbase Teams Up with NBA Team for Exclusive Blockchain Fan Experiences
Coinbase has become the official crypto and blockchain partner for the Golden State Warriors and the Chase Center, the NBA team's home court.
This collaboration will showcase Coinbase’s brand prominently at the arena and during broadcasts.
As part of the deal, Coinbase will offer Warriors fans special on-chain experiences, exclusive merchandise, and perks for signing up on the platform.
Attendees at the Warriors’ games against the Memphis Grizzlies on January 4 and the Milwaukee Bucks on March 20 will also receive Warriors-themed digital and physical giveaways through Coinbase.
READ MORE: Robinhood Launches Prediction Market for Upcoming U.S. Presidential Election
Warriors’ Chief Commercial Officer Mike Kitts highlighted the team’s enthusiasm for using blockchain to deepen fan engagement, whether in-stadium or remotely. Previously, the Warriors had partnered with FTX, but the arrangement ended after FTX’s 2022 bankruptcy.
Now, both the Warriors and Stephen Curry face a lawsuit accusing them of misleading promotion related to the defunct exchange.
Alexander Stefanov
Reporter at CoinsPress
Alex is an experienced finance journalist and a cryptocurrency and blockchain enthusiast. With over five years of experience covering the industry, he deeply understands the complex and constantly evolving world of digital assets. His insightful and thought-provoking articles provide readers with a clear picture of the latest developments and trends in the market. His passionate approach allows him to break down complex ideas into accessible and insightful content. Follow up on his content to be up to date with the most important trends and topics - stay ahead of the curve with CoinsPress.
