Crypto.com Targets U.S. Prediction Market With New Partnership
Crypto.com has agreed to partner with High Roller Technologies to launch a regulated, event-based prediction markets platform in the U.S., marking a deeper push by crypto firms into a fast-growing segment of derivatives trading.
Summary:
- Crypto.com and High Roller plan a regulated U.S. prediction market platform.
- The offering will run through a CFTC-approved derivatives infrastructure.
- The move intensifies competition in a rapidly expanding $1 trillion market.
The platform will operate through Crypto.com’s North American derivatives arm, which is registered with the Commodity Futures Trading Commission as both a Designated Contract Market and Derivatives Clearing Organization. The structure allows the companies to offer event-based contracts tied to real-world outcomes while staying within the U.S. regulatory framework.
Regulated Entry Into Prediction Markets
High Roller, which operates online gaming brands, will act as a registered introducing broker, enabling it to offer these contracts directly to its existing U.S. customer base. Users will be able to trade on outcomes across categories including financial markets, sports, entertainment and politics.
The setup reflects a strategic effort to bring prediction markets into a compliant environment, a key differentiator from offshore or loosely regulated platforms that have historically dominated the space.
By anchoring the product within a regulated derivatives exchange, Crypto.com is positioning itself to avoid the legal uncertainties that have challenged competitors operating outside formal oversight.
From Betting to Hedging Tool
While sports-related contracts currently dominate the space, accounting for the majority of activity, analysts expect a shift toward financial, economic and political outcomes over time.
That transition could expand the use case beyond retail speculation. Event-based contracts are increasingly being viewed as potential hedging tools for institutions and corporations seeking to manage exposure to macroeconomic or geopolitical developments.
The involvement of regulated exchanges could accelerate that shift by providing the compliance and infrastructure required for institutional participation.
Competition Intensifies Across Crypto and Gaming
Crypto.com’s move comes amid a broader wave of expansion into prediction markets. Binance recently introduced similar functionality through integrations on its ecosystem, while betting operator DraftKings has also expanded its presence via partnerships tied to derivatives infrastructure.
READ MORE: Tether Launches Self-Custody Wallet, Expanding Beyond Stablecoins
Meanwhile, rival platform Kalshi has attracted significant investor backing, reaching a valuation of about $22 billion after a recent $1 billion funding round. The surge in valuations underscores the scale of interest in regulated event-contract trading.
The entry of large, established players is turning what was once a niche segment into a competitive battleground, blending elements of finance, betting and data-driven forecasting.
A New Phase for U.S. Prediction Markets
The partnership between Crypto.com and High Roller reflects a broader convergence between crypto exchanges, traditional derivatives markets and online gaming platforms.
By leveraging regulated infrastructure, the companies are aiming to legitimize and scale a product category that has often existed in regulatory gray areas. If successful, the model could reshape how prediction markets operate in the U.S., opening the door to wider adoption among both retail and institutional users.
As competition builds and regulatory clarity improves, event-based trading is emerging as a new frontier – one where financial markets and real-world outcomes increasingly intersect.
The information presented in this article is intended for informational purposes only and should not be interpreted as financial, investment, or trading advice. Coinspress.com does not promote or advocate for any particular investment strategy, asset, or cryptocurrency project. Cryptocurrency markets are highly volatile and unpredictable – always perform your own research and seek guidance from a qualified financial professional before making any investment decisions.
Alexander Stefanov
Reporter at CoinsPress
Alex is Editor-in-Chief of Coinspress and co-founder of Millennial Media Group, with nearly a decade of experience covering financial markets - crypto first, then everything else. It started in 2016 with Bitcoin. Like most people at the time, he didn't fully understand it - so he kept digging. Blockchain, tokenomics, the projects, the cycles. That curiosity never stopped, and eventually pulled him into traditional markets too: equities, commodities, macro. Not because he left crypto behind, but because you can't properly understand one without the other. What drives him is straightforward: he wants to know why something is happening, not just that it's happening. Most market coverage stops at the headline - price up, price down, here's a chart. Alex finds that kind of reporting actively unhelpful. If you walk away from an article without understanding the mechanism behind the move, what did you actually learn? He holds a degree in Tourism from New Bulgarian University - not the most obvious path into financial markets, but markets have a way of pulling in people who are simply too curious to stay out. He has authored over 200 in-depth analyses and more than 10,000 articles across crypto and traditional finance. He still thinks every day in markets teaches him something new. That's probably why he hasn't stopped.
