Blur NFT Platform to Airdrop $300 Million Worth of Tokens
On Tuesday, Blur, a rising Ethereum NFT trading platform, announced plans to distribute additional tokens worth $300 million to loyal users.
In its first season, Blur rewarded users with “care packages” of its native BLUR tokens for certain actions. In season 2, the company will use a gamified program to assign users a loyalty score based on their activity on the platform.
300M+ BLUR will be distributed to the community in Season 2.
What’s the secret to maximizing rewards? Loyalty.
Users with 100% loyalty have the highest chances of Mythical Care Packages, which are worth 100x Uncommon Care Packages.
Here are 3 ways to maximize your loyalty👇 pic.twitter.com/Cgiemrvpxh
— Blur (@blur_io) February 21, 2023
The score will determine the number of BLUR tokens a user will receive in a later airdrop based on the number of NFTs they list. The loyalty system will consider minor actions, like quote-tweeting, to boost a user’s score.
However, it’s unclear how Blur links activities on other platforms like Twitter to its own site.
The escalating competition between NFT platforms has led to OpenSea eliminating its 2.5% fee and reducing creator royalty protections.
Although Blur has higher trading volumes than OpenSea, much of this activity is generated by a small group of whale traders who use Blur’s rewards program to accrue as much BLUR as possible.