Doritos Enters the Metaverse
American tortilla chips producer Doritos announced the launch of 'Doritos Triangle Studios' - its first metaverse space.
This project is scheduled to launch on February 8 and will feature brand-themed mini-games, airdrop campaigns, and raffles.
A musical metaverse mixer like no other (say that three times fast). Chance to win custom gaming PCs, @RTFKT & @MeebitsNFTs, limited Edition Doritos wearables and more in our new @Decentraland
Mark those calendars for February 8th 👀 pic.twitter.com/F7hBXmdgHH
— Doritos (@Doritos) February 3, 2023
The virtual experience will take place in Decentraland’s digital world as the company expands its reach, exploring another segment of the NFT market on Polygon’s network.
The experience enables users to create an NFT avatar and use it in-game. Users can change their hairstyle, clothing, skin, and shoes and try out different accessories.
Players will begin the experience by exploring a triangular tower. This will happen after they have entered their names into their 3D avatars. However, some players will have a chance to win different rewards depending on how many points they accumulate.
Lucky winners could win the ultra-rare NFT CloneX #12118 (by Takashi Murakami), high-end gaming PCs, and Larva Lab’s legendary NFT Meetbits #53.
There will also be a chance to win some luxury items. The details of the prizes will be revealed on February 8, 2023.